Purpose
We’re committed to the development of our people in the pursuit of excellence. Being “people-first” is more than a principle of ours, it’s part of our purpose. We’re only as good as our people, and we believe that developing people to be excellent is the real mission of our business. Great digital marketing is just the output.
Vision
Marketing is sales-at-scale and we see ourselves as the craftspeople who create revenue. Our vision is to optimize all digital marketing channels to revenue outcomes. We want to go beyond “accountability” (i.e. reporting on results). We aim to take responsibility by optimizing high funnel activities to top-line revenue growth.