Technical B2B SEO

Drive More Traffic, Get Better Results with Technical B2B SEO

Keywords get all the attention, but if you’re not employing strong technical SEO strategies, even the best content with the proper keywords won’t get desired results. Think of technical SEO as the foundation and content SEO as the finishes and furniture in a house. It covers aspects of your site that users may not see, but play a critical role in how search engines find, crawl, and index it.

What is Technical SEO?

Technical SEO for B2B involves digging deep into your site architecture and ensure your site is effectively telling Google what users will find. We’ll check and improve loading speed, optimize images, correct 404 errors, and more.

Our technical SEO services will not only help increase the traffic to your website— you’ll also see a greater percentage of qualified leads visiting, translating into better sales opportunities.

It’s more than just fixing errors

Obility will recommend multiple site adjustments that will increase search engine traffic, conversions and ultimately revenue. Through Obility’s audit of your website, multiple technical SEO compliance problems can be identified that could be suppressing your website in the search engines and are leading to less visibility among prospects and fewer visits to the website.

Our focus areas:

  • Page Titles and Meta Descriptions – Effective use of keywords, strong CTAs & within character limits
  • Headers – help search engines bots identify what a web page is about with relevant keywords variations
  • Pagination
    • Blog tag or category pages
    • User-generated content
  •  Schema markup – Rich markup language helps search engines identify objects on-site
  • Page speed – fast loading pages lead to better user experience
  • URL structure best practices
  • Image alt attributes
  • Mobile-friendly – Mobile traffic accounts for a significant amount of all traffic
  • Canonicalization – Individual web pages that can be loaded from multiple URLs
  • 301 redirects
  • 404 errors – A 404 error page provides a custom page for users who type in an incorrect URL or click a broken link
  • PDF optimization
  • HTTP vs. HTTPS
  • Duplicate content

B2B SEO that scales as you grow

The next step is booking a call with one of our SEO experts.
Talk to someone who understands B2B SEO, cares about your
success, and would love to be a partner in your growth.