Facebook Retargeting: To Segment or Not to Segment?
It’s so easy to just slap up an All Site Visitors campaign on Facebook and call it good. It happens all the time. I’ll even admit
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It’s so easy to just slap up an All Site Visitors campaign on Facebook and call it good. It happens all the time. I’ll even admit
Read more ›The Challenge Apttus was blanket targeting the entire U.S. with a “Win A Trip” campaign on Facebook for its conference in the Bay Area. Obility, during
Read more ›Today’s the day you present your shiniest new piece of content to your client. You’ve done your research, targeted some great keywords, designed the user journey
Read more ›An early Christmas gift was delivered to our office! Deloitte’s 2017 Technology Fast 500 were recently announced, and we are fortunate enough to have worked with
Read more ›In this final installation of Obility’s Digital Trends before making way into the new year, we’ll explore the latest from Google, AdWords, and Facebook as some
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