Among the latest product updates from Google comes a new tool called Search Console Insights, intended to help businesses and digital marketers better understand the performance of the content on their site. This tool combines data from Search Console and Google Analytics in an easily digestible format with actionable insights. The great thing about it […]
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We all know that SEO is a long-term process. If you have worked with SEOs, you have probably heard the marathon analogy multiple times: SEO is not a race, it’s a marathon. But how long will this marathon be exactly? Let’s look at clients’ data and try to understand how fast different types of SEO […]
The top navigation bar is one of the most utilized elements on your website. New and returning users both interact with your top navigation bar multiple times per visit and having a user-friendly and comprehensive top nav bar is crucial for good user experience, and is an important part of conversion rate optimization, especially in […]
Link building is important Search engine algorithms take into account links to your pages. Websites that receive the most links from relevant, popular websites receive priority above websites that have fewer inbound links. Estimates of correlation point to links at the domain and page levels as one of the most important factors in ranking well. […]
What is Search Engine Saturation? Search engine saturation is the amount of space that search results occupy on a single search engine result page (SERP). This includes everything from images and advertisements to organic results. Search engine saturation is a tactic used not only in lieu of high ranking results, but also in conjunction with […]